Friday, May 1, 2009

The Savvy Self-Publisher, May-June 2009

Tip of the Month:

If your book has been indexed by Google Book Search, you can
add a free "Look Inside" preview on your own Web site or
'Blog by adding just a few lines of code. Here is an example:

http://www.unlimitedpublishing.com/power


Detailed instructions will appear on our Blog soon, or see:

http://books.google.com/intl/en/googlebooks/publishers.html





Lead Story: ATM for Books?

More than 80,000 different books will soon become available for
in-store printing while you wait, as part of a new pilot program
from POD giant LightningSource and On Demand Books:

https://www.lightningsource.com/NewsItem.aspx?id=CST118


Bookstores are dying in 2009 as online booksellers grow, as
reported in earlier issues of this newsletter. But is there
an alternative? Imagine that cool little bookstore 'round the
corner offering your choice from tens of thousands of selections
in the time it takes for you to enjoy a cappucino and browse
the shelves...

It could become a reality soon. More importantly, this concept
could expand to MILLIONS of books available for in-store printing
in the years ahead (read: Google Book Search) and yes, YOUR book
could be one of them!

Please stay tuned to U-Publish.com for future updates. Perhaps
reports about the demise of brick-and-mortar bookstores (to
paraphrase Mark Twain) are premature?




The $359 Doorstop:

If your Amazon account is closed for any reason, your Kindle
stops working:

http://www.booktrade.info/i.php/20723




First Self-Publishing Book Expo Planned:

November 7 in NYC:

http://www.publishersweekly.com/article/CA6651681.html





Please feel free to forward copies of this newsletter to your
fellow authors and publishers. This is a fre@ resource that is
available to anyone in the book world upon request. We don't
accept paid advertising, endorse or guarantee products or
services, nor accept fees for mentioning them without full
disclosure. See http://www.u-publish.com/monthly.htm to join.




Great 'Blog about the Future of e-Books:

"If you wonder why bookstores keep going out of business and why
publishers are losing money, here is a clue..." Worth a look:

http://ebooksabout.blogspot.com





Snow to Speak in NYC in May -- Twice

Danny O. Snow will join the 'faculty' IBPA's 25th annual
"Publishing University," May 28 at the Roosevelt Hotel in NYC:

http://www.thepublishinguniversity.com


The sponsor, the Independent Book Publishers Association
(formerly PMA) is an invaluable resource for anyone getting
started in publishing:

http://www.ibpa-online.com


Snow will also join a panel on trends in POD book publishing
on May 29 at Book Expo America, sponsored by CreateSpace.com.

Publishing U and BEA are landmark events, of interest to all
authors and publishers. More details will appear in the June
issue of this bulletin.




Update on Google / Book Rights Registry:

The New York Law School is launching a Web site dedicated to the
Google Book Search settlement that will include discussion
forums, a comprehensive archive of settlement documents and
related commentary:

http://www.booktrade.info/index.php/showarticle/21123



Tuesday, March 3, 2009

The Savvy Self-Publisher, March-April 2009

Tip of the Month:
Twitter in Plain English


Just when you thought that your MySpace or Facebook page might prove useful as a tool to promote your book(s), another flavor of the month has become the rage in social media: welcome to the world of Twitter.

"What are you doing right now?" might sound like a mantra for
those with too much free time on their hands, short attention
spans and little desire for privacy... but Twitter can help
writers cultivate a following from a grassroots audience by
sending "tweets" (limited to 140 characters each) about their
lives that could catch the attention of potential readers.

Or you can create a free Twitter page from the POV of the
protagonist of your story, and let her/him keep readers updated.

If you're a writer who is committed to riding the ever-changing
wave of new media to publicize your work, you need to explore
Twitter.

For a brief overview about Twitter in plain English, watch this
short video from Lee Lefever:

http://www.commoncraft.com/Twitter





Lead Story:
Talking Kindle Fuels Debate


Amazon's new Kindle2 'read-to-me' feature turns text to voice.
It is under review by The Author's Guild due to potential
copyright issues.

Publishers typically negotiate separate rights for audio books
with authors, and pay them accordingly. "These are not audio
books," said Amazon spokesperson Andrew Herdener.

The Authors Guild also questioned whether the technology could
constitute creation of a new literature format that fell
under copyright rules now protecting e-book and audio books.

As a result, Amazon has pledged to modify the Kindle 2 so that
authors, publishers or any holders to a book's rights can
choose whether to turn on the feature, which takes written
text and converts it to human speech.

JT Duxbury, author of "Earth's Knell," licensed rights to
convert the 2004 edition of "U-Publish.com" from text to
speech with permission from the publisher. We found it a
nice option for readers with impaired vision, and readers
on the go who may not have time to "read" a paperback:

http://stores.lulu.com/cdbooks


Remember this tip from Poynter & Snow: WRITING the book
is the hard part; once written, it makes sense to deliver
your work to the public in as many formats as possible.
With today's technology, it's fast and economical to
turn a paperback into a hardback, large print edition,
e-Book or talking book. Why not attract readers with
special needs?




Last Call: Snow to Speak in NYC

"Print Publishing in 2009's Digital Landscape" is the topic of
an upcoming panel by Danny O. Snow at the 2009 Publishing
Business Conference, March 23-25 at the New York Marriott in
Times Square.

Adam Davidson and Alex Blumberg of NPR, plus a host of book
industry leaders will deliver a diversity of workshops and
panels on the hottest trends in today's fast-changing
publishing world.

Subscribers to this newsletter can get a free pass to Snow's
panel. Visit http://www.PublishingBusiness.com then select
"Expo Pass Plus 1 Session – $195." Use the discount code
Snow09 to get a freebie courtesy of U-Publish.com.




It's "Read an e-Book Week," March 8-14:

http://www.ebookweek.com


In previous years, Poynter and Snow's books have been featured
by this foresighted outfit. Check out their site for the latest
news about the role of e-Books in the future of the written word.

There was a 119.9% increase in December 2008 e-book sales over
the same period one year ago:

http://www.booktrade.info/i.php/19856





New Site for Writers to Share Ideas:

Speak Without Interruption was created as a place where writers
can initiate and complete ideas. It has grown to include both
published and unpublished authors as contributors in a wide
variety of topics. Any writer may participate:

http://www.SpeakWithoutInterruption.com





News to Use:

F R @ E book download available for authors titled "The Career
Novelist, by notable literary agent Donald Maass:

http://www.maassagency.com/books.html


Tip courtesy of Jim Duxbury




Quotation of the Month:

"Beautiful credit! The foundation of modern society... [From]
the mouth of a distinguished speculator in lands and mines this
remark: 'I wasn't worth a cent two years ago, and now I owe two
millions of dollars.'"

-- Mark Twain [Samuel Langhorne Clemens] (1835–1910), and
Charles Dudley Warner (1829-1900) in "The Gilded Age."




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http://www.u-publish.com/enroll.htm